Google's push to embed artificial intelligence directly into the browser experience is expanding beyond North America. The company has begun rolling out Gemini-powered features to Chrome users in Canada, India, and New Zealand, accompanied by support for 50 additional languages.
The rollout includes Hindi, Bengali, Gujarati, Kannada, Malayalam, Marathi, Telugu, and Tamil, addressing demand in South Asia where Chrome adoption remains significant. The company is also rolling out Gemini support in Chrome for iOS in India, extending the feature beyond desktop users.
From a user perspective, the expansion brings the same core Gemini experience that debuted in the US earlier this year. Gemini in Chrome uses Nano Banana to transform images in your current browser window without requiring downloads or tab-switching. Gemini in Chrome supports integrations to Gmail, Calendar, YouTube, Maps, Google Shopping and Google Flights; for example, if you are travelling to a conference and need to book a flight, Gemini can dig up that old email with event details, reference context from Google Flights to provide some recommendations, and later draft an email letting your colleagues know your arrival time.
However, there is a notable asymmetry in the rollout. Google in January launched increased agentic capabilities, which can take over your browser and complete tasks on your behalf, for U.S.-based AI Pro and AI Ultra users. The company is keeping this function out of the latest expansion for users in India, New Zealand, and Canada. Auto Browse, which handles multi-step chores on your behalf, remains a premium US-only feature. This distinction raises questions about rollout strategy: whether the company is conducting further testing before global deployment, managing server costs, or pursuing a tiered approach to paid subscriptions.
Google has framed the Chrome sidebar interface as integral to browsing productivity. Gemini in Chrome users can always have a browsing assistant at their side, no matter what tab they are in. Yet the feature remains optional; users can disable it entirely. For those uninterested, the new AI features Google added to Chrome are optional. Your internet browsing habits will not change if you do not want to use Gemini, or put the AI to work in Chrome.
The expansion fits within a broader competitive landscape. Google is bringing more of its Gemini AI features to its Chrome browser, the latest in the company's efforts to put its new-age tech front and centre for users. The features mark Google's latest steps to retrofit Chrome with AI features as the company competes against the likes of ChatGPT maker OpenAI and Claude developer Anthropic. Google has been ramping up the addition of AI features to its browser since a U.S. district judge ruled in September against forcing the company to sell off Chrome, following an antitrust case.
Looking ahead, you choose to turn on app connections, decide exactly which apps to connect, and can turn off anytime. This beta version of Personal Intelligence is rolling out to Google AI Pro and AI Ultra subscribers in the U.S. The company signalled that further expansion beyond the three new markets will continue throughout 2026.